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Ideas For Sale | Eliana commands new Netflix competition reality

Netflix has just announced the premiere date of another reality show: Ideas for Sale . The program, which will be led by the presenter and businesswoman Eliana, will help small creative entrepreneurs.

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In the reality show, inventors present their ideas in search of a prize of R$ 200 thousand, which will help leverage their business. Ideias À Venda is an original program from the streaming service and 100% Brazilian.

The program will have the participation of famous judges (Image: Disclosure / Netflix)
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Eliana, who has been on television for over 30 years, says that she had not yet had an experience like this. "Streaming is an incredible evolution of audiovisual communication. And I loved every minute of it, mainly for the opportunity to deal, in a light way, with a topic that I like so much", says the presenter.


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"As an entrepreneur, I loved to exchange and learn with the participants, with our specialist Luana Genót and with the wonderful guests we received on the panel of judges", completes Eliana.

Format

According to the show's official synopsis, four entrepreneurs will compete each episode. They must present their ideas to the judges, impressing them and the audience, and only two will make it to the final round.

"The final decision of which one of them deserves to receive the grand prize will be in the hands of the 100 people in the audience. Winning this jackpot will not be easy and, before knowing the result of this choice, entrepreneurs will have to dare and make a bet with everything they've already conquered. It's all or nothing!" reads the Netflix synopsis.

The first season has six episodes, and among the guest judges are Luisa Mell, Mariana Rios, Enzo Celulari, Camila Coutinho, Leo Picon and Carole Crema. As a permanent juror is Luana Génot, journalist, businesswoman and activist.

Check out the trailer:

Ideas for Sale premieres February 9 on Netflix.

Read the article on A Market Analysis .

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